Selling Tips & Techniques

Professional Home Staging

Placing your home up for sale can be very exciting! But at a time when first impressions are so important, deciding where to start can be confusing. As part of my services to sellers, I can provide professional home staging services that help sellers sell quickly at maximum value. Listed below are several home staging services I can offer to my clients who have either vacant or occupied properties.

Vacant Properties

Vacant properties are sterile and lack the emotional desire to bring a buyer to the point of purchase to ultimately result in an offer. It is best to dress your vacant property for success to avoid the agonizing frustration brought on by a property that, even when priced competitively, is simply not selling.

Services For Vacant Properties:

• I can work with a professional interior designer to decorate the home with new furnishings, original artwork, and beautiful rugs and accessories that truly represent the ultimate model home environment
  
  
• I combine the decorating with advertising that is designed to target consumers for the furnishings in the home as well as the real estate
  
  
• I plan marketing events and personal appointments for consumers gathered from the advertising and invite them to view the property
  
  
• Interested prospects for the real estate are directed to me for more information.
  
  
• Eighty percent of the overall fee for this service is not required until closing; therefore the seller may use a portion of the home’s equity toward the investment

Home Management

Another option for vacant property marketing that I offer my clients is the "Home Management Program."

Here's How It Works:

• The seller accepts a home manager to reside in the property
  
  
• Beautiful furniture, as well as other qualifications, must exist in order for home managers to qualify for the program
  
  
• The Home Manager pays for the utilities and cares for the home while it is on the market
  
  
• Sellers also benefit from reduced insurance rates since an occupant lowers the risk
  

Occupied Properties

Interior Visual Makeovers
In today's consumer savvy environment it is essential that homeowners present a visually appealing product. Sellers must arm themselves with marketing strategies that showcase their home as a cut above the competition. If you’re considering placing your home on the market, or your home has been on the market for some time without a qualified offer, this is an important marketing tool to consider to ensure fast results and maximum profit.

Here's How It Works :

• I work with professional interior designers and visual coordinators to create the most appealing living spaces that are both stylish and marketable with the furnishings you already own
  
  
• On average, sellers can expect this service to take approximately 2 to 3 hours to completely transform the home
  
  
• The result every seller can expect is a beautiful environment desired by buyers who expect to pay for the value they see upon entering your home

Extreme Makeovers

Perhaps your property is in need of some serious improvements in order to maximize its value and in minimum time. The condition of your home is very important if you want to receive the maximum value when compared to the other homes in your neighborhood.

Here's How It Works :

• I will conduct a Home Evaluation of your property as well as the properties directly competing with your own. This evaluation is designed to identify the more troubling areas that may prevent your home from selling
  
  
• Next, based on your budget and the findings from the competitive home evaluation, I can make recommendations on the most crucial elements that directly impact the marketability and the successful sale of your home
  
  
• I can assist you in completing the work needed or you may complete the recommended improvements on your own
  

My seller clients can expect the result of this transformation to provide them the most desirable home in the categories of price, size and location.

For more information about professional home staging and how it will help sell your home quickly, please contact me. I would love to meet you in person and discuss your options.